Organic

Els Cooperrider is an energetic lady. She co-founded the Mendocino Organic Network, which began an organic peer-certification service for local growers. Their Mendocino Renegade label means products are "beyond organic" and local. She also led Mendocino to become the first U.S. county to be GMO-free -- genetically-modified organisms cannot be grown there. Her eatery, Ukiah Brewing Co. & Restaurant, is America's first certified organic brew pub, which serves seasonal local ingredients. Episode 93.

The question "Is organic worth the price" was placed before a panel at the 2007 Growing Up Organic conference in Toronto, Canada. On the panel was a spokesperson for the pesticide and biotechnology industry.